Request to Take Survey About environmentalCues My name is Alex Cohen and I am a blind doctoral student in marketing at Drexel University. My research focuses primarily on creating a more inclusive marketplace for the disabled community, specifically for the visually impaired. The purpose of this survey is to explore how retail stores effectively use their environments or atmospherics to provide information to customers, satisfy them, make them repurchasers, and refer other customers. Additionally, we want to find out whether the use of these environmental cues has a greater impact for the visually impaired customers leading to a more inclusive and satisfying shopping experience. I have tested the questionnaire and it should work well with JAWS and any other screen-reading software. The questions are presented in dropdown format for a more convenient survey taking experience, and it should take less than 10 minutes to complete. Although I do not have much in the way of funding, I will be donating $4.00 to the NFB for each fully completed survey. I also welcome any comments as to how I may make my questionnaires more accessible in the future. I greatly appreciate your kind assistance. The below link will take you directly to the survey. drexel.qualtrics/SE/?SID=SV_3vM4aAbF5idCbRj Thank you very much! Alex Cohen Alex H. Cohen Doctoral Student Department of Marketing LeBow College of Business Drexel University 3141 Chestnut St. Philadelphia, PA 19104 Tel: (215) 292-1455 Fax: (215) 895-6975 lebow.drexel.edu [email protected] -----Original Message----- From: David Andrews [mailto:dandrews@visi] Sent: Tuesday, June 24, 2014 9:29 PM To: Alex Cohen Subject: Re: Assistance Reaching NFB Members Yes, write it up with explanation, link, contact info etc., and I will circulate. Dave eAt 07:33 PM 6/24/2014, you wrote: Dear David, My name is Alex Cohen and I am a member of the NFB Keystone Chapter in Philadelphia. It was suggested to me through the Yahoo group link that I contact you regarding a survey I am trying to administer. I am a doctoral student in marketing at Drexel University and my research revolves around creating a more inclusive marketplace for the blind. I need 20-30 blind participants for a test study on retail atmospherics and I am willing to donate $4 for each completed survey. This is only a test study, and based upon the results I could receive funding to do a national project which could lead to quite a bit more money being contributed to the NFB. The survey has been tested for accessibility and works well for most screen-readers. If I provide you with a link to the survey and brief introduction, would you be willing to send this out to your NFB distribution list? I would greatly appreciate your kind assistance. Warmest Personal Regards, Alex Cohen 215.292.1455 [email protected]
Posted on: Thu, 26 Jun 2014 19:07:16 +0000
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