15 Ways to get top management buy-in and support for - TopicsExpress



          

15 Ways to get top management buy-in and support for #social_media_strategy 1. Present current customer engagement insights 2. Discuss top 3 competitors’ social media presence and achievements 3. Identify other charismatic C-level executives’ Linkedin profiles and connect with them 4. Propose experimental implementation of social media by using it for Staff Engagement 5. Gather the best 3 social media policy in the marketplace 6. Engage social media strategist as key note speaker on key company events. 7. Conduct an internal survey to assess staff’s receptiveness to social media 8. Establish a blog presence first instead of a Facebook presence 9. Construct a tangible and intangible ROI chart 10. Value add post training evaluation and learning through social learning 11. Prepare a Response Strategy Map to manage negative comments 12. Invest in social media aggregation tools to ensure smooth workflow, security and monitoring. 13. Analyze key stakeholders for social media collaboration. (portals, association, grants) 14. Consult social media strategists for best practices and latest trend 15. Schedule the posting of all the new content creation
Posted on: Fri, 28 Jun 2013 04:52:39 +0000

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