4 TYPES OF MEASUREMENT SCALE. 1.NOMINAL. CHARACTERTICS=GROUPS - TopicsExpress

4 TYPES OF MEASUREMENT SCALE. 1.NOMINAL. CHARACTERTICS=GROUPS AND LABELS DATA. EXAMPLE=GENDER 1.MALE2.FEMALE 2.ORDINAL. CHARACTERISTICS.RANK DATA,DISTANCE BETWEEN POINTS ARE INDEFINITE. EXAMPLES=INCOME(1.LOW 2.AVERAGE 3.HIGH 3.INTERVAL. CHARACTERISTIC=DISTANCE BETWEEN POINTS ARE EQUAL. NO ABSOLUTE ZERO POINTS. EXAMPLES=TEST SCORE AND TEMPERATURE.*A SCORE OF ZERO IN A TEST DOES NOT MEAN NO KNOWLEDGE AT ALL. 4.RATIO CHARACTERISTICS= ALL OF THE ABOVE EXCEPT THAT IT HAS AN ABSOLUTE ZERO POINTS. EXAMPLE=HEIGHT,WEIGHT*A ZERO WEIGHT MEANS NO WEIGHT AT ALL.. ^-^ARU^-^

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