4 Ways to Build a Strong Relationship with Your Online Business Customers Your customers are the lifeline of your online business—you know this for a fact. You can do everything to spruce up your business website and cross-promote it in the most effective channels but if you don’t take care of your customers, you still won’t get anywhere near success. This is why, you need to invest time and effort in one crucial aspect of your onlilne business: relationship with your customers. But you need to wake up to the reality that a strong relationship isn’t something that happens overnight. If you think that by exchanging calling cards or having a brief chitchat with a customer, you can guarantee loyalty and patronage, you’re wrong. It takes a lot more effort than that. Here are some essential strategies for building strong relationships with your customers. Start building your network First things first, build a network. Not just of potential customers but of all the people that can be of help in your business: partners, suppliers, business colleagues, contractors, employees, and many more. The more quality contacts you have in your network, the higher the chances for you to get prospective clients. Communicate, communicate, and communicate You don’t start a relationship with a person and disappear the next day. You need to follow that up. Yes, we know you’re busy. Everyone is. But the fact that you’re taking time to talk to a person even if it’s just for a couple of minutes once a week shows that you value people and your relationships with them. It doesn’t go unnoticed. And when a person’s need arises (something that’s relevant to your business), you can bet that you’ll be the first thing on that person’s mind. Consider email marketing This isn’t only for building relationships with customers, it’s also for establishing your reputation as an authority in the field. You have lots of informative insights and tips that you’d want to share with your contacts and email is the quickest way to do that. Once they see that you truly are good in what you do, it becomes easier it is for them to trust you. And you do know that customers are a lot more likely to buy from someone that they don’t only know but they also trust. Give rewards to your loyal customers In psychology, reward is often more effective than punishment. In business, rewards can surely reinforce a behavior among your customers that you’d want them to keep up with. Take this figure into account: repeat customers are known to spend almost 70 percent more than new clients. What does this mean? This means that profits are bigger from repeat customers. That’s why you need to find a way to reward your loyal customers. It doesn’t have to be bank-breaking reward. A simple discount coupon or a promotional gift item is usually more than enough. Keeping customers happy is a surefire way to keep your onlilne business rolling. Follow these tactics and think about more ways on how you can achieve this purpose. P.S. – If your online business isn’t rolling, or if you don’t have one yet, you’ve just run out of excuses! Go to the site below, enter and submit your email address, watch the FREE video and get STARTED NOW! I’m going to help you! socialmediabar/garys-blog
Posted on: Thu, 27 Jun 2013 20:41:35 +0000
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