A FEW NOTES from the New York Home Fashions Market, which began yesterday… China Weaving is showing some new sheet constructions, including its Cold Dyeing Technology, which uses 20% less water and 20% less electricity to produce. The company did $400 million in sales last year worldwide, including fabrics it sold to apparel brands. U.S. is about 52% of total business. The company wants to become the top sheeting resource in China. Several Indian manufacturers are heading to Moscow for Heimtextil Russia this week. Among those participating are Trident, Indo Count, Alok and Sharadha Terry Products. Alok, which is introducing Kathy Ireland in bed and bath this week, has also just inked a license with Jessica McClintock. WestPoint is introducing the Dreamspun brand in sheets, which serves as an umbrella for a therapeutic sleep story. Several performance fibers are offered in the collection, including Sea Cell, Celliant, dri-release, Advansa ThermoCool and Cool Comfort. Constructions can hit various price points at retail, ranging from $99 to $179 for a queen sheet set. J.Queen New York’s new J brand targets a younger, more contemporary customer. The company is also introducing an indoor/outdoor line of curtains, pillows, pads, bar mops, kitchen textiles and table linens. Mattress manufacturer Serta makes its market debut this week with a collection of pillows, mattress protectors and blankets under its SleepToGo by Serta brand. Constructions include an assortment of gel memory foam pillows, as well as 100% Tencel sheets and mattress protectors appear under the iComfort brand of accessories that complement Serta’s gel memory foam mattresses.
Posted on: Tue, 24 Sep 2013 12:18:53 +0000
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