A new bio today of another one of our great speakers for the Entrepreneurs, Inventors and Makers, Oh My! on May 20th. Krista Kokjohn-Poehler Chief Girl Experience Officer, Girl Scouts of the USA She serves as the chief of girl innovation and the expert on and organizational voice for girls. She and the entire girl experience team take insights from marketplace data and collaborate internally and externally to drive program innovation. Kokjohn-Poehler, who co-founded a multimillion dollar girl-focused apparel company and has more than 15 years of experience in girl-focused empowerment and brand building, was most recently director of Girl Effect University at the Nike Foundation before joining GSUSA six months ago. At the Nike Foundation, Kokjohn-Poehler traveled the world designing and building a holistic learning system that helps international development professionals, government ministers, and donors include girls in large-scale initiatives. Before joining the Nike Foundation, Kokjohn-Poehler co-founded Becky Bones LLC in 2007, an eco-fashion brand for tween girls that posted more than $5 million in sales. She created the companys hybrid business model in which Becky Bones donated 25 percent of its after-tax profits to environmental causes through a grant program aimed at girls. Beckybones became an eco-portal where tweens could access environmental information, design t-shirts, and follow the adventures of Becky Bones and her friends. From 2005 to 2010, Kokjohn-Poehler developed and built a multimillion dollar girls brand as Girls Brand Director at Osiris Shoes. She began her career with the WNBA in broadcasting, and coached womens basketball at Colorado State University and San Diego State University. Kokjohn-Poehler has been recognized by Brandweek as a Guerilla Marketer of the Year (honorable mention) and nominated in the LA Business Journal for the Women Making a Difference awards. She holds a bachelors degree from the University of California, San Diego and an MBA from the University of Oregon. Register today! cmanyc.org/events/MAKERS
Posted on: Wed, 14 May 2014 13:20:06 +0000