ARE YOU CONTEMPLATING WHETHER YOU SHOULD EXHIBIT AT AN UPCOMING SHOW? HERE ARE 22 REASONS WHY YOUR COMPANY SHOULD EXHIBIT...... Sales: 1. Generate sales leads 2. Close sales 3. Build relationships with prospects 4. Advance the sales cycle 5. Cross-sell existing clients 6. Meet spread-out buying teams at one time 7. Recruit new sales people 8. Recruit new distribution 9. Train new sales people Marketing Communications 10. Build your brand 11. Re-position your brand 12. Increase awareness 13. Survey market awareness 14. Interview clients 15. Generate publicity Product Marketing: 16. Launch new products 17. Survey attendees about new product ideas 18. Research competitor’s products and messaging Executive Management: 19. Keep up on industry trends 20. Meet with key clients 21. Meet with key business partners 22. Profitably build the business
Posted on: Thu, 11 Jul 2013 13:27:40 +0000
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