Allergy sufferers can check their discomfort at the door – of 70 Crystal Serenity doors, that is – when Crystal Cruises launches the cruise industry’s first hypoallergenic staterooms. Crystal is partnering with PURE Marine Solutions, sister company of leading allergy-friendly hospitality innovator PURE Global, for a comprehensive transformation utilizing the only hypoallergenic process patented and proven to deliver a safe and healthy environment. During Crystal Serenity’s “Extreme Makeover” dry-dock in November, each of the current 70 “AA” verandah rooms will undergo PURE’s seven-step air and surface purification process to remove allergens and reduce the risk of common irritants. Among the many steps to maintain this superior allergy-friendly indoor environment, a state-of-the art medical grade air purifier will continue to filter out 99.9% of all impurities and dust. While PURE rooms are usually sold at a premium at shoreside luxury properties such as the SLS Beverly Hills, Park Hyatt Toronto, and Fairmont Chicago, Crystal’s Deluxe PURE Staterooms will be available to guests at no additional cost.
Posted on: Thu, 15 Aug 2013 14:26:09 +0000
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