An interesting look the role of corporations play in influencing - TopicsExpress



          

An interesting look the role of corporations play in influencing consumer food choices. "One of the aims of nutritional marketing is to create what I refer to as a nutritional facade around a food product—an image of the food’s nutritional characteristics and benefits. This nutritional facade then becomes the focus of food marketing campaigns. The other purpose of a nutritional facade is to cover up or distract attention from the underlying ingredients and processing techniques used to manufacture a food."
Posted on: Mon, 29 Jul 2013 12:39:12 +0000

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