Beyond the Tech Trends: A CES 2015 Recap! This is such a great video. In two minutes it covers the three things Im most excited when it comes to, what I call, Connected Human Marketing. (And youll see how excited in the video!) Here are the three things: 1. The Internet of Things is officially a thing 2. Mobile shapes the Internet of Me 3. Personalization is paramount My lovely peers at Google have also posted a more in depth article on these three here: goo.gl/CdBDvf The article itself is great, but perhaps my favorite part is that it ends with the four questions your business should be asking to see if you are ready for 2015/16: 1. Are we there for customers in the moments they need us? 2. Are we gathering the right data and insights and getting smarter and better with each customer interaction? 3. Are we embracing speed as a value in everything we do? 4. Can we re-imagine our business to create breakthroughs? https://youtube/watch?v=Q8RkAytiT2E
Posted on: Wed, 14 Jan 2015 19:34:39 +0000
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