#BusinessNuggets Do you realize how important your marketing function is? Nothing is static. Hence, explore, blend & take advantage of creative marketing mix! Even when you know that your competitors are turning out inferior products into the market, it is your business to define yourself on Quality. ....Nigeria is sellers market; anything goes. Thats the slogan. But if you have the future in mind, the survival of your Brand, you must embrace Quality Dont trade long term stability for short term gains. Keep abreast of customer concerns through effective feedback mechanism. Your greatest Quality strength is seen in the way you treat your customers. Dont take for granted the power of effective customer service On customer service, I advise you offer your customers after-sales service, and that may include product replacement within a stated period. By Andrew Adedayo Adetoye
Posted on: Thu, 30 Jan 2014 10:20:25 +0000
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