Cardiff University researchers estimated in 2006 that 41 per cent - TopicsExpress



          

Cardiff University researchers estimated in 2006 that 41 per cent of UK press articles were driven by PR. That does not come to a surprise. Earlier studies in Germany by Prof. Barbara Baerns had shown similar results. But new is that corporations have become their own multimedia publishing house. Read this thought-provoking FT piece by Andrew Edgecliff-Johnson that discusses the blurry lines between PR and journalism. ft/cms/s/2/937b06c2-3ebd-11e4-adef-00144feabdc0.html#axzz3DmAS2IYx
Posted on: Sat, 20 Sep 2014 20:30:01 +0000

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