Check out this all-new Lincoln MKZ commercial that debuted during last nights amazing Grammies! To celebrate the art of sound, Lincoln invited musician Beck (a master of reinvention himself) and director Chris Milk to reimagine the composition of David Bowies classic tune, Sound and Vision. The Feb. 6th recording session involved 167 musicians playing a set list from a series of rotating platforms, creating a 360-degree immersive event for a new digital experience as the audience (including Australian musician Sia) circled the performance. #helloagain
Posted on: Mon, 27 Jan 2014 15:36:30 +0000
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