Clearly you have to be exposed to it a lot of times. But normally you would never be exposed [to hot chilies] more than once. And the reason youre exposed to it a lot is because thats what the familys serving, so you just eat it. The experience of eating it a lot somehow converts what was an aversion to a preference. Whats going to the brain is the same; theres no change in the tongue or the mouth, so its what we call a hedonic reversal. Its not just in food, but coffee is bitter, and theres a lot of foods that we eat that little kids dont like — beer, etc. But we also like amusement park rides, we like to be scared, we like to cry at movies. This is an example of a very common thing in humans. I call it benign masochism, which is to say that we learn to like things that our body rejects. And its benign because it doesnt hurt us.
Posted on: Wed, 14 Jan 2015 04:08:38 +0000
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