Connecticuts new spring/summer 2014 tourism campaign launched today. The new advertising spots, titled Revolutionary Thoughts, will showcase a diverse array of experiences travelers can enjoy within close proximity, and features creative spots for TV, out of home and digital advertising, along with public relations and social media efforts. Since launching our strategic marketing initiative to promote the state as a tourism and business destination two years ago, weve seen higher visitor spending and job increases in the leisure and hospitality sector. Increasing our tourism industry remains a key component of our effort to expand economic growth in Connecticut, and this new campaign will be an important factor in continuing that progress and showcasing what makes Connecticut the best place to get away this travel season. More info on the campaign ---> 1.usa.gov/1gTQJPS
Posted on: Thu, 24 Apr 2014 16:31:51 +0000
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