Council chiefs have been forced to slash charges at a multi-million pound car park – because not enough drivers are using it. The Talbot Road multi-storey reopened last November after a £6m refit. But critics have said the car park looks closed, and that charging £6.50 for up tofour hours’ parking is putting drivers off.Council bosses today admitted it “has not been as well used as we would like” and have agreed to slash the fees from between 50p and £2, with the cost of parking for up to four hours hacked from £6.50 to £4.50.Coun John Jones, Blackpool Council cabinet member for highways and transport, said: “There’s no getting away from the fact the newly refurbished Talbot Road car park has not been as well used as we would like.“There have been a number of reasons for that including the fact it opened at one of the quieter times of the year in terms of parking numbers and we had some teething problems with weather damage. “It’s unfortunate because this is a fantastic, secure facility which is in an ideal central location within the town centre.“Nevertheless I have no doubt that, given the quality of the job that has been done, once the tourism season begins and once the new Talbot Gateway Central Business District opens, usage will increase.“What we have to do to make that happen is promote and signpost the car park more effectively and offer competitive pricing.“For that reason we’ve brought the car parking tarriffs into line with other car parks and will be offering further promotions on short stay parking very soon.”
Posted on: Sat, 15 Mar 2014 14:08:02 +0000
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