Customers drive your business. By focusing on them and ensuring that they receive the best service possible, you generate sales by securing them as return customers. Return customers provide the bulk of your profit. If you have a consistent stream of regulars coming in every week, it lessens the volatility that many restaurants experience. Always strive to right a wrong. Refund a customer if his food was poor, instruct servers to immediately greet new customers and make sure food comes out of the kitchen hot and fresh. Another good suggestion is to give diners a free meal or even just free dessert on their birthday or anniversary. The underlying reason for all these good service – when your existing customers are happy with their experience, they will surely recommend your restaurant to people they know. This way, your “investment into your diner” reaps happy and profitable returns. Make your establishment worthy of dozens of recommendations and referrals.
Posted on: Wed, 09 Oct 2013 04:38:37 +0000
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