DIGITAL DAILY FACEBOOK: Facebook’s goal with these - TopicsExpress



          

DIGITAL DAILY FACEBOOK: Facebook’s goal with these partnerships is to convince people that Facebook is where they should be talking about current events. This type of content connects users with shared interests and generates tons of engagement for Facebook as people come back frequently to see what friends and news outlets are saying about the day’s top happenings. Facebook can then turn that lucrative data about what people are talking about (and thereby care about) into ad targeting data, as well as time on site, into ad views.
Posted on: Thu, 26 Jun 2014 07:49:45 +0000

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