Davis makes no attempt to conceal the crass commercial motivations - TopicsExpress

Davis makes no attempt to conceal the crass commercial motivations behind his creation of X. (Davis) carefully studied the marketplace when developing it. The genesis of the strip was a conscious effort to come up with a good, marketable character, Davis told Walter Shapiro in a 1982 interview in the Washington Post. And primarily an animal. … Snoopy is very popular in licensing. Charlie Brown is not. So, Davis looked around and noticed that dogs were popular in the funny papers, but there wasnt a strip for the nations 15 million cat owners. Then, he consciously developed a stable of recurring, repetitive jokes for the cat. He hates Mondays. He loves lasagna. He sure is fat. What is X?

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