Determine your social media footprint Sunday was quite unusual. I spent it on an accounting task I had failed to accomplish. Eventually I contacted a Facebook acquaintance to help. He did help on Sunday, and I believe this kicked off a journey of further engagement with this impressive young graduate. I was quite impressed that my perception of the person on Facebook is true of the person. About a month ago, I met with two groups of ladies for a probono Imagine Me session. Among this group was a lady who was all against social media until we listed the benefits herein. She was sceptical, but later decided to join. She lost no time. She posted her merchandise on the FWWCB business forum, and what an interesting welcome. She immediately started receiving orders, leaving me smiling at how the reflective process in our methodology pushes one into action. Facebook, and so are other social media platforms are a virtual environment where we can communicate to the world who we are, what we are capable, and make meaningful connections. I must say I have quite a number of Facebook friends I am yet to meet, or will never probably meet. However, for most of the time, the reason for connecting with these strangers is on professional grounds. When I receive notifications from strangers, the first thing I do is to check out their profile, and take a gamble to accept the person if the person’s profile portrays as having value. After all, if the person ends up a nuisance, Mark Zuckerberg gives us the delete option. I wonder when people start ranting on these platforms where all eyes are watching. Some have such uncivil language, you wonder whether they think before posting. I won’t get into further details. fight For people who read my musings, I thank you. I believe you read because there is a specific perspective you pick as you follow. Do not be carried away by what seems to be portrayed as ‘anything goes on social media.’ Make use of the tools in a better way. The options are many: Facebook; Twitter; WhatsApp; Instagram and so on. You could also blog. I will end with the following information I once stumbled upon. If you still have doubts, consider how businesses are switching to social media. This study was based in the US. 1. 94% of all businesses with a marketing department used social media as part of their marketing platform 2. Almost 60% of marketers are devoting the equivalent of a full work day to social media marketing development and maintenance 3. 43% of people aged 20-29 spend more than 10 hours a week on social media sites 4. 85% of all businesses that have a dedicated social media platform as part of their marketing strategy reported an increase in their market exposure 5. 58% of businesses that have used social media marketing for over 3 years reported an increase in sales over that period A great day to you all.
Posted on: Tue, 18 Nov 2014 03:05:40 +0000
Trending Topics
Recently Viewed Topics
© 2015