Environmentalists and EnvironmentL Lobbies are really terrible at - TopicsExpress

Environmentalists and EnvironmentL Lobbies are really terrible at messaging. NPR is playing farmers, good old-fashioned Nebraska farmers discussing the Keystone Pipeline worrying about their crops and irrigation and livelihoods if there is contamination - a fantastic semi-conservative and populist msg about saying no to this pipeline and the enviro lobbyist keeps going back to yeah, but the greenhouse gasses! Moderate people respond to stories about people, not concepts that feel, note I said feel theoretical and intangible. Come on green lobby! Get on message.

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