ErgoBaby are a very well established and highly respected brand in the sling world, with comparable universal recognition to BabyBjorn. They often feature in celebrity sling spots and have a certain cachet as the “ergonomic choice”. For years they have consistently refused to make a forward facing out carrier, believing that it is both more comfortable for a child to be carried facing inwards in a more natural “in arms” shape (better hip and spine positioning) as well as better for bonding and relationships. Face to face interaction is very important for “social referencing”- the way a baby learns about the world and how to respond to it based on how the person he trusts mosts is reacting and engaging with it. ErgoBaby have written articles on this subject, and why they chose not to bow to the market. So you can imagine the reaction when they announced the ErgoBaby 360 carrier, one that does allow forward facing out. Predictably, most of the general public loved it… and a large proportion of the babywearing community were less keen. A lot has been written about how disappointed people were at this U-turn. I wrote to Gunnar Dahl to express concern at this change of heart from ErgoBaby. He sent me a very courteous response, and offered me the chance to be one of the first testers of the new carrier. It was an invitation I was keen to accept. Read more in the link in the comments ..
Posted on: Sun, 10 Aug 2014 17:12:09 +0000
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