FOLLOW THE BEST....https://twitter/NEUEfutureTech Understanding Intellectual Property Rights While most people involved in the technology industry have some knowledge of intellectual property rights, the extent of this knowledge varies widely. Some will have heard of patents, copyrights and trade-marks, but have difficulty articulating the differences between them. Others may have a better understanding of the different types of intellectual property rights, but be uncertain as to how they are identified, protected and exploited. While technology company executives do not have to be experts in the field, they should have a sufficient understanding of intellectual property to be able to guide their company in realizing the full economic value of its intellectual property and use these rights as a strategic business tool. This chapter focuses on the most common forms of intellectual property rights: trade secrets, patents, copyright and trade-marks. Other types of intellectual property rights may also be available to a company and should be considered in consultation with legal counsel in developing a company’s intellectual property strategy.
Posted on: Mon, 19 Jan 2015 09:41:09 +0000
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