For those interested in the latest media news, heres an item from Jeff Jarvis! CNN to be renamed Missing News Network ATLANTA -- CNN Worldwide President Jeff Zucker today announced that the network would be rebranded and relaunched next week as the Missing News Network. Given the ratings success of the networks nonstop coverage of the missing Malaysian Airlines flight 370, Zucker said, the network now plans to cover nothing but missing flights, missing children, poop ships missing from ports, missing fugitives, missing juries, missing lottery winners, and, whenever possible, missing blonde American women. Facts are a commodity, Zucker said. We have come to realize that other networks and the internet and even Twitter will all have the news. Theres nothing new in that. So here at MNN, we will concentrate on what they dont have: unanswered questions and boundless speculation. Media analysts pointed out that it is difficult to fill 24 hours of programming with a few known facts that do not change for days or even weeks, but CNN has shown that it is easy to fill that time with nothing. Rumors are circulating in media circles that Zucker hopes to replace Piers Morgan, whose show ended last night, with his networks answer to Jon Stewarts Daily Show. He is reported to be negotiating with Jerry Seinfeld to host a new Show About Nothing. Other programming in the works reportedly includes The Milk Carton Show, Don Lemons Black Hole Hour, Richard Quest Shouts About Nothing, and Wolf Blitzer Kills Time. The networks new slogan: We dont know, so you dont know. If its missing news, Zucker said, were there.
Posted on: Sun, 30 Mar 2014 14:22:22 +0000