From 1991 to 1999, KSWM-AM in Aurora, MO was a stand-alone AM - TopicsExpress



          

From 1991 to 1999, KSWM-AM in Aurora, MO was a stand-alone AM radio station. (Meaning we only had one station, and it was a relatively low-powered AM station). Even the owner wasnt sure we could make a go of it. But, we did. With great staff members like Kris Inman, Mariah McKinley Inman, Kelly Ellison, Penelope L. Jones Benson (Penny Lane), Sunny Day Harmon-Wiersma, Monica Thacker (and many others), we resurrected a station that had been completely off-the-air, and hadnt made any money for a long time. If we had had an FM translator back then (a low-power FM repeater station), wed have had even more fun. AM radio is not dead. Its all about programming. Serve your listener. Give them what they want. I applaud the FCC for taking steps to increase the viability of AM radio, especially in smaller markets.
Posted on: Sat, 02 Nov 2013 12:45:06 +0000

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