From Malcolm Green-Equifeast UK At last TEN Supplements (Mars Horsecare) have acknowledged what we have been saying for three years. Feed more magnesium and the blood magnesium level increases. This is why we at EquiFeast believe in Controlled Magnesium and not in putting magnesium willy nilly into feeds, calmers, breeder supplements and balancers and expecting the excess to be excreted. We pioneered this approach and got roundly criticised for it by our competitors. We check our theories against the published literature and the modern understanding about how molecules like magnesium are managed in the system from biochemistry, physiology and neuroscience texts. We found this Journal of Equine Veterinary Science article (referred to below) back in July but had already conducted our own trials starting in November 2011. Papers like this from the JEVS are great because they help to support what we believe to be true. For others they are a revelation. When it comes to magnesium and calcium, EquiFeast are at the frontier; developing new and more accurate approaches to getting the very best outcomes for your horse be they in behaviour or a growing range of different conditions we are investigating. Only EquiFeast will evaluate your horses diet for magnesium levels before we sell you a supplement with or without magnesium. We have developed a way of assessing the impact of different forms of magnesium (our Magnesium Factor) and tested and tested it by monitoring feedback on a huge number of our customers horses. It isnt perfect (about 70% right first time) but it does help find a good starting point to understand the needs of every individual horse. And we build this knowledge into highly economical products backed up by an experienced team who provide award winning support to help you get the very best for you and your horse. Truly targeted nutrition! Bespoke products - off the shelf. Ring us now on 01453 836974 (UK) or send us a PM on Facebook
Posted on: Wed, 05 Nov 2014 14:37:40 +0000