Google to Sell Phone Plans, Partnering With T-Mobile and Sprint Google is reportedly planning to move into the wireless carrier market by selling cellphone plans using T-Mobile and Sprint towers to deliver the service. Essentially, Google would be buying cellular bandwidth wholesale and then selling it under their own brand name. According to The Wall Street Journal Google first approached Sprint over one and a half years ago. The deal is known as a “mobile virtual network operator agreement (MVNO).” MVNO agreements are not rare, they allow carriers to sell bandwidth their own customers are not using. With the competition in the sector already intense, Google’s entry has the potential to make the market even more competitive. Sprint was reportedly initially hesitant of a deal with Google, which is one of the main reasons little has been heard about it for 18 months. The decision to move ahead was eventually made by former CEO, Dan Hesse, and the company’s chairman, SoftBank Corp. chief Masayoshi Son, according to The Wall Street Journal. theepochtimes/n3/1212939-google-to-sell-phone-plans-partnering-with-t-mobile-and-sprint/?utm_source=Epoch10&utm_medium=email&utm_campaign=4
Posted on: Sat, 24 Jan 2015 07:20:21 +0000
Recently Viewed Topics
© 2015