Here is one way to find home sellers. Adopting Orphaned Accounts Orphaned Accounts are client accounts recently served by Realtors or Lenders who have quit the business, or who have relocated out of the area. (They don’t include clients of people who have just changed offices.) This strategy enables you to take advantage of your broker’s relationships within the community while you build your own database. Purpose of Script: To engage a former client in a dialogue in order to establish a relationship. (Check with your broker to ensure that you and the broker are on the same page as to how you handle the question.) Script Hi, John, this is Lisa from ABC Real Estate. I’m calling today to let you know I’ve taken over the servicing of Sam Waldo’s accounts. Part of our service here at ABC Realty is maintaining an ongoing relationship with our clients. Sam has moved out of town/relocated, and we want to make sure you have someone to contact when you have questions about real estate. What can I help you with right now? (Pause for client’s response and provide requested information.) (If the prospect doesn’t have a specific request, say) Some of my clients want to know, “How much is my home worth?” Or, “What’s the asking price for a home in my neighborhood?” My systems deliver that information to you by fax, mail or email. Would this type of information be valuable to you? (Pause for client’s response and provide requested information.) John, I also send my clients valuable information, full of tips about home ownership. Would you like to receive a complimentary copy? (Pause for response; if yes, say) Okay, look for your first newsletter in (time frame) and remember, if you have questions about sold homes, homes for sale or anything else, just give me a call at 555-1234.
Posted on: Thu, 06 Jun 2013 12:36:41 +0000