HotelTonight now lets hotels show cheaper rates only to particular - TopicsExpress

HotelTonight now lets hotels show cheaper rates only to particular guests, as determined by their mobile device’s signal. The pioneer last-minute hotel booking startup said today it has added two tools–Bonus Rate and Rate Drop–that pushes deals to only subsets of users, depending on the location of their devices. It’s a fresh twist on segmenting the market to show different prices to different customers to achieve incremental revenue. Well, to compete against such giants and Expedia and Booking youll have to be flexible. How do you think wholl make better acquisition offer to Sam Shank finally? ;)

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