How to Protect your Site and Recover from a Google Penguin Penalty A month after Penguin 2.0 was released, the dust is settling and most people are eager to know: What exactly is Penguin 2.0 filtering? How does Penguin 2.0 differ from Penguin 1.0? What can I do to recover my site and to protect my site from getting hit in the future? Should I try to recover, or start over with a fresh domain? First let me give you some context. The first Penguin was a more lethal, shotgun link spam filter. They had to send a message to the SEO community, so they pulled out their shotgun, fired, and took down thousands and thousands of sites. If you got hit by Penguin 1.0, the aftermath was brutal, with rankings completely gone for most head terms, the long tail disappearing, and a loss of between 30% and 80% of organic traffic. What Penguin 1.0 specifically targeted was link networks, paid links, high anchor density, and massive numbers of low quality links. Some sites still have Penguin 1.0 penalites that haven’t been removed. Read More: searchenginejournal/how-to-protect-your-site-and-recover-from-a-google-penguin-penalty/65292/
Posted on: Thu, 11 Jul 2013 07:42:02 +0000
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