How to find a satisfactory printing supplier First, we must understand what we really want to print. Maybe you will find this tip is ridiculous and will ask: how can’t I know what I want to print? Actually, “what to be printed” refers to what kind of products you want to print.Because there’s no any printing company can print all kinds of printing work. Among all kinds of printing enterprises, the enterprise focusing on publications (book, magazine, newspaper etc.) only account for 10%, those specializing in packaging printing (trademark, advertising, package paper printing and so on) account for 30%, while the rest focus on the printing products, such as file, document, chart, coupon printing. From these data, we can see that although there are lots of printing companies, but they offer different printing services. Therefore, we should understand what kind of products we want to print before finding the printing suppliers, then we can easily to find out the right one. If we want to print a brochure or catalogue , then we should find the book printing companies, but if it is the moon cake box, then we should fine the package printing companies. Second, have a distinct positioning on product quality requirements. Quality is a key factor, different quality requirements can determine what kind of suppliers we need to fine. In general, product quality is much better and can be guaranteed in the larger manufacturers. Because they have advanced and complete equipments, perfect management system, and the quality of the staffs are relatively high. But how to position the product quality? Printing products can be divided into three grades. Low-end products, such as distributed leaflets, newspapers, and mid-range products are books, magazines, hand bags and high-end products are those delicate products with beautiful packaged box, hardcover books and so on. When you know the quality of your product, you can find the appropriate suppliers with more clear goal. Third, the quantities . How many you want to print have direct impact on choosing what kind of printing suppliers. If you would like to print ten thousand color brochures with A4 size and16 pages, you can choose the small and medium-sized printing companies. Because printing 10 thousand brochures is not a problem for most printing companies. But if the number rose to fifty thousand, one hundred thousand, then you should select the medium or large printing companies, because only certain scale manufacturers have sufficient production capacity to meet mass production in a certain period of time. Finally, choosing the printing suppliers based on the price. As the saying goes: “you get what you pay for." If your price supporting capability is not high, you only can find non-famous printing companies. Prices have big differences between famous and non-famous printing companies, because the brand is the intangible value and has quality reputation.
Posted on: Sat, 17 Aug 2013 07:33:39 +0000
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