I have just read an article in the Guardian, the basis of which is that the Sainsburys advert is in bad taste. Sainsburys have been one of the bigget supporters of the Royal British Legion for 20 years. They raised £4.5m in 2013, set to be more this year with the sales of the WW1 chocolate bar. Sainsburys were founded in 1869 and so probably know a bit about the war. At the end of the day, every large retailer will advertise at Christmas and to me the fact that Sainsburys have taken the time to make such a beautiful film is a good thing. It doesnt show the full pain of war, that is not the intention. I bought all of my christmas cards from the Royal British Legion yesterday, I wouldnt even have thought of it if it werent for the Ad.
Posted on: Sun, 16 Nov 2014 07:54:10 +0000
Trending Topics
Recently Viewed Topics
© 2015