I just finished the long monthly horoscope for September. This will be distributed to Planet Waves subscribers, core community members and all access pass holders. But not before I do a special edition for Friday on Sun in Virgo, Virgo New Moon and the Mars-Saturn conjunction. I could run the monthly a little early, but the aspects of this weekend and early next week deserve their own set of interpretations. Todays writing went very well. Usually the long monthly takes me part of the day for three days, but Ive been needing to tighten up my schedule, in part due to writing a second weekly horoscope. Im sharing some of the supporting documents to give a little insight into how I work. The chart is for the Libra equinox, with minor planet listings attached. I dont use a program that automatically puts in all those points because I do it a little differently each time, and I want the chart to be a unique art piece. This chart will be used for a diversity of purposes, including the Libra birthday reading, the Inner Space horoscope, and the weekly horoscope for the week of the equinox. Once its time to write, I will usually do a set of fast, first-impression notes that give me a seed idea for each of the signs. I did that this morning at Outdated Cafe; it took about an hour, including eating breakfast. Then I actually write the piece, which is 12 separate articles of about 225 words each. With horoscopes the word count is important, because print space is limited and must be predictable. Yet its more important that the sign entries be entirely distinct -- in content, theme and tone. The writing portion took me about seven hours today, including a meal break. As I said, it went very well. Once written, horoscopes go through a double (or triple) proofreading process by my editorial team before being submitted to production here or elsewhere. One of the proofreaders has been with me for more than 500 horoscope columns -- Jessica Keet of Los Angeles, who by the way can produce copy in American English, British English, Australian English or South African English -- only when necessary of course. When I was working for Cainer, we could submit copy in UK English so that his sub editors would not have to do that and risk making mistakes in the rush to meet print deadlines.
Posted on: Thu, 21 Aug 2014 00:12:18 +0000
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