I often wonder... When we first launched Rich Kids Brand, what did people think or say in their mind when myself or anyone else on the team told them what we were trying to start? I contemplate the first thought that popped into their head; Oh, thats cute. Wow, really? A clothing line. Do they really think this is going to work? Alot of these things probably went through the minds of our friends, acquaintances, and the gossipers who catch wind of whats happening around town before everyone else. I dont even think those questions or doubts about how successful we would become were even in negative connotation half of the time. Its just an uncommon thing to be ambitious, but to then actually manifest those ideas into real life plans and then actions. The doubt of it all is natural because its not a normal happening for people to go out on a limb, take a leap of faith, believe blindly in an idea, a dream even. Everything that I do, I go into it thinking Im going to create the biggest thing since sliced bread. In my mind, every idea Ive ever come up with has been the most genius, unique, culture changing thing ever. Even if I didnt execute it or fully attempt it. When Lee- approached me about wanting to start a clothing line, the first vision that popped in my head is that were going to be on the top floor of a high-rise in Manhattan overlooking the Soho district with a team of like 50 garment makers, and a board room full of computers and creatives thinking up our next seasons campaign. Ambition is sometimes mistaken as Arrogance. Confidence is sometimes mistaken as Cockiness. I really dont think there is a coincidence that both sets of words begin with the same letter. They go hand in hand, but the perception put on each is coming from those on the outside looking in. I cant explain it in any other way than, I just know. I just know. When Jay-Z wore that Hooligans sweater to the Brooklyn Nets game, I just knew. When a reality show reached out to us, I just knew (even though it didnt end up happening.) When our shirts are being purchased by people in Germany, and Turkey, and Singapore, I just knew. People are like man, how did you guys end up doing all of these things? We didnt just end up doing them, we believed. It didnt fall into our lap. We believed. Visualization is a unique talent that is only possessed by a fortunate few in the world. To see what is in front of you without it actually being there, to hold something in the palm of your hand that hasnt actually fallen out of the sky and landed there yet, to LIVE AND BREATHE something that has not even been born yet is a special, extremely remote gift. I woke up one day in high school knowing all of these things already. I cant explain it better than this. I cant tell you what I know because I can only show you. Im showing you right now. For the last three years Ive been showing you. And I will continue to show you until you all see. Until you all know. Clairvoyance. If you dont see your destiny, just look harder. =!=
Posted on: Fri, 18 Jul 2014 20:31:37 +0000
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