If you pitch in front of strangers, you know how easy it is to come across as a little too eager to do business. At the same time, you might make it seem too easy to get what you have. All your audience has to do is nod, and you will do everything else—it’s too obvious that you’re willing to do anything at all to make them happy. The problem with this approach is that if it is true that people only value things that are hard to get, you are not hard to get. There’s no challenge. Behaving this way means that you are failing to be the prize yourself. And if you’re pitching for money, your problems can multiply. Framing money as the prize is a common error—and often a fatal one. Money is never a prize; it’s a commodity, a means for getting things done. Money simply transfers economic value from place to place so that people are able to work together. ...
Posted on: Sun, 22 Sep 2013 19:02:36 +0000
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