Ill tell you the single biggest problem with our current music offer, and its more important than falling sales, digital distribution, piracy, competing offers, boredom, TV shows, diversification of media or any of the other myriad challenges everybody keeps talking about. Low ambition. Too many musicians, bands, managers and labels happy to turf out whatever they think of whilst sat on the loo in the vain hope that its a bit similar to what people already like and maybe it will do, not enough people getting up in the morning saying right, time to write something extraordinary and to record it and produce it in a way thats never been tried before Heres a mainstream pop group trying to have a hit record with five key changes and a bass player whos hot wired to the mains. Because thats what we used to do. You know, when we used to try to sell music to people. https://youtube/watch?v=1NfSN0akFtw
Posted on: Tue, 30 Sep 2014 07:55:59 +0000
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