In the age of tablet, smartphone and social media in addition to print and Web, newspaper publishers need to rethink their editorial processes. Doing that, they might discover a unified newsroom as the royal road, when it comes to increase the efficiency of such multi-channel publishing processes. It enables them to serve the various channels from within a single system and a blended workflow. The Peruvian publisher El Comercio decided to abandon its legacy system and to implement a unified newsroom based on WoodWing Enterprise. The open architecture of WoodWing´s multi-channel publishing system provided the flexibility essential for the project. Watch an introductory video at ht.ly/AsuWn and read the case study at ht.ly/yHdqr.
Posted on: Tue, 19 Aug 2014 00:15:11 +0000
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