Issue-based advertising serving a purpose! In a much awaited & - TopicsExpress



          

Issue-based advertising serving a purpose! In a much awaited & long due initiative, the producers have shown how a girl from North East after being adopted by a hindi-speaking family gradually gets accepted despite facing initial reluctance from a kid her age! The ad dispels a misconception which has created an imaginary differentiation implying how people from North East & Rest of India are 2 absolute heterogeneous groups!
Posted on: Sat, 23 Aug 2014 19:04:01 +0000

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