It is a sickening fact. Many PR agencies, including our Agency, - TopicsExpress



          

It is a sickening fact. Many PR agencies, including our Agency, are so pressured by some clients to pitch stories with no real news value. In the process we, the Agencies, devalue ourselves and leave reporters with a bad taste. This makes it difficult for us to pitch our next story. Some clients fail to understand that writers in the Agency must file the most succinct, educated, and informative news releases possible , or we risk being ignored or disrespected. In truth, we in the Agency try to write as good if not better than the reporters themselves (no offense meant, guys).
Posted on: Mon, 07 Jul 2014 03:03:26 +0000

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