It looks like the CRD is a text book example of how a company fails to gain Social Licence. socialicense/definition.html How does a company fail to gain Social Licence? The company ( Insert CRD) confuses: Acceptance for Approval Co-operation for Trust Technical Credibility with Social Credibility The company: Fails to understand the local community (Social Profile) and the local ‘rules of the game’ and so is unable to establish social legitimacy Delays stakeholder engagement Fails to allocate sufficient time for relationship building Undermines its own credibility by failing to give reliable information or, more commonly, failing to deliver on promises made to the community. Fails to respect and listen to the community Under-estimates the time and effort required to gain a SLO. Over-estimates (or, worse, assumes) the quality of the relationship with the community.
Posted on: Sat, 22 Mar 2014 16:05:19 +0000
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