It turns out the basics don’t have to be so basic, and evidence of this is our newly launched BzzCampaign for Charmin® Basic! The next time you need to load up on the essentials, don’t just go into autopilot. Instead, make a more informed choice and reach for Charmin® Basic. While you might not spend a lot of time in the bathroom, all it takes is one wipe to realize you’ve cut corners when choosing a toilet paper. Charmin® Basic is 3X stronger* and softer than the leading bargain brand while still being a great everyday value. In fact, it’s got the basics covered and then some. When compared to the leading bargain brand, you can use up to 2X less plus it holds up 3X better when wet. Not only that, it’s clog and septic safe so you can keep your plunger packed away! Check your e-mail or BzzAgent to see if you received an invite! More to come in the following hours and days! *Vs. leading bargain brand
Posted on: Mon, 12 Jan 2015 18:01:45 +0000