Ladies and Gentlemen! I present to you, ConQuest !! ConQuest, or Consumer Quest, is an effort towards understanding the consumer better. Aim: Undertake disguised market research using interactive games, role-plays and projective techniques to unravel the subconscious content of a consumers psyche. Quantitative Research can be conducted involving the Urban Consumers (at Times Utsav, Bandra Kurla Complex,Mumbai) Qualitative Research can be conducted in the form of Focused Groups and Individual Depth Interviews. We have been doing this in association with brands like Raymond, Ford, TOI, Toyota, Unilever, Wipro, Himalaya, UB, Chevrolet, Snapdeal to name a few. Please take this opportunity to associate with the 10 year old heritage of NMIMS, Mumbai and find out how consumers feel about your company! Also, increase visibility! :) For further details, please get in touch with me at [email protected]
Posted on: Sat, 23 Aug 2014 06:43:54 +0000