M.S Network Management Inc. DZMD 100.7 MHz with MBJE Advertising and Media Service Barangay Bayan Pob. Orani, Bataan STATION PROFILE Welcome to the 100.7 MY FM Bataan Online! 100.7 MY FM Bataan Profile PUBLISHED: AUGUST 27, 2013 100.7 MY FM (DZMD), M.S Network Management Inc. also soothes the whole country with its network of MY FM BATAAN. My FM can also be heard worldwide via online streaming thru the internet. The most listened FM radio station in the area, broadcasting in a maximum power of 1,000 watts. Equipped with a “mass - oriented” programming, its elevation of 100 ft. above sea level further intensifies its strength to capture a bigger market and wider area of coverage where other local radio stations cannot reach. Network Name: M.S Network Management Inc. Call sign: DZMD Name of Station: MY FM BATAAN Address: Barangay Bayan orani, Bataan Website: myfmradiobataan.tk Email: myfmradiobataan@gmail Main Transmitter: APEX ACS1801A/B Processor: ORBAN OPTIMOD 8100A Antenna: 4 BAY Circular FM Antenna (Omni directional) Elevation: 100 Feet Above Mean Sea Level Operational Hours: 20 Hours Power: 1,000 Watts Station Format: HOT AC Primary Coverage: Bataan Secondary coverage: Lubao Pampanga, Bulacan, Cavite, tagaytay Online Stream: Visits from 45 countries registered STATION FORMAT 100.7 My FM is a local commercial radio station based in the Province of Bataan. My FM was launched in 2013 as part of M.S. NETWORK MANAGEMENT INC . , a corporation duly organized and existing under and by virtue of the laws of the Republic of the Philippines, MY FM plays today’s Best music in predominantly the dance formats of NEWS, HOUSE, OPM, R&B and HIP-HOP, CLASIC, with a particular emphasis on Asia productions (50% of the play list). Secondary genres include Acid Jazz and Reggae. DEMOGRAPHICS MY FM’s target market is 16-34, with 80% of our audience falling into that demographic. The gender split is 60% male and 40% female. CORE ARTISTS 100.7 MY FM artists change all the time as the current hits change. The station prides itself in playing current music as well as older favorites at specific times. Current core artists include Bruno Mars, H2O, Zola, Taylor Swift, 50 Cent, Florida Georgia Line, Eminem Rihanna, Pink, Miley Cyrus and Maroon 5 COVERAGE 100.7 MY FM reaches 346 600 listeners in the Bataan, My FM also covers every corner of the globe through its online streaming service via the World Wide Web. THE MY FM AUDIENCE (SOURCE AMPS 2013) MY FMs past 7 days listenership has grown for the sixth consecutive time in as Mounts; Past 7 days listenership now stands at 346 600 Yesterday listenership stands at 346 600 Bataan listeners; MYFM Live Stream its position as Bataan’s biggest area coverage station; Female listenership has grown rapidly in accordance with our strategy and now constitutes 40% of our past 7-day listenership. Increasing loyalty MYFM has consolidated its position as the favorite radio station among 15-40 year olds living in Bataan, and anther countries with 15-40 year-olds now identifying MYFM as their favorite radio station – this is 57% more people than our nearest competitor. LISTENER PROFILE We believe youth is a state of mind and increasingly Bataans residents agree with us, with 662,153 35+ people tuning in on a weekly basis. COVERAGE MY FM 100.7 broadcasts at the Bataan Province. My FM can also be heard worldwide via online streaming thru the internet on myfmradiobataan.tk MISSION AND OBJECTIVES 100.7 MY FM’S MISSION: My FM’s mission is to provide consistently high -quality programming in order to offer a solid foundation for building relationships with both listeners and advertisers. 100.7 MY FM’S OBJECTIVES: My FM’s objective is to provide a sphere of entertainment which consists of engaging content concerning local lifestyle issues, show biz news, and exciting interactive competitions, all interlaced with the best ‘feel - good’ music. ROAD SHOWS The My FM Road Shows are one of our trademarks and have proven to be a huge success as a one of a kind entertainment package. Using the most qualified production team and presenters, sponsors can broadcast live from anywhere to get their marketing message out there. From malls to beaches, as previously done, sponsors can have customers interviewed, product tests, competitions, giveaways and more. MY FM, EVENTS AND PARTNERSHIPS My FM is the only radio station that creates and manages its own events from inception to execution including booking, marketing, production, staging and implementation. Notorious for the most creative concepts and ambitions designs, they have brought several international artists, DJs and singers as one of the party capitals of the world. ADS BOOKING ON 100.7 MY FM Placing ads on My FM is the best advertisement tool for your company. By using MY FM you will be able to get your message across thousands of listeners that tune in daily and worldwide via internet live streaming. The planning of a national advertising campaign has never been easier.
Posted on: Thu, 25 Sep 2014 16:18:30 +0000
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