MBA-1 ECONOMICS TEST-1 1. Identify and explain in detail the key objectives and instruments of macroeconomics. Also explain the tools of macroeconomic policy. 2. Define Marginal Utility. Explain the Law of Diminishing Marginal Utility with the help of table and diagram. 3. Explain and illustrate Law of Equi-Marginal Utility. Point out its practical significance and its limitation. SHORT QUESTIONS 1. Marginal revenue. 2. Demand-pull inflation. 3. Categories of unemployment. 4. Opportunity cost. 5. Price discriminations. 6. Franchise Monopolies TEST-2 1. Explain the Law of Diminishing Marginal Utility. Also express the relationship between Total Utility and Marginal Utility with the help of table and graph. 2. What do you understand by Production Function? Explain in detail the Law of Diminishing Return. 3. What is market equilibrium? How the equilibrium price and quantity is determined? Explain it with the help of table and graph Also express through the diagram (table is not required) that how equilibrium effects due to change in demand? OR What is Market Equilibrium? Explain the Equilibrium of Demand and Supply by drawing a schedule and diagram. Further graphically show the New Equilibrium after shifting Demand and Supply curve for Demand increases & Supply decreases and Demand increases & Supply increases. OR Explain the concept of market clearing/equilibrium price. Also explain that what will happen with equilibrium point if demand and supply curves change because of factors other than price. Support your answer with table and graphs. OR What is Market Equilibrium? How the Market Equilibrium changes when Demand Changes, Supply Changes, Supply and Demand both changes at a time. Explain it with the help of graphs. SHORT QUESTIONS 1. Determinants of investment 2. Difference between GDP and GNP 3. Non price determinants of supply 4. Factors of Production 5. Balance of payment 6. Business cycle TEST-3 1. Compare and contrast the Cardinal and Ordinal approaches of consumer behavior. 2. What is Law of demand? Discuss it with the help of table and graph. Also discuss determinants of Demand. 3. What is meant by Price Elasticity of Demand and Supply? How these can be measured? OR What do you understand by Price Elasticity of Demand and Price Elasticity of Supply? How these can be measured? SHORT QUESTIONS 1. Barriers to entry. 2. Productive efficiency 3. The production function 4. Define Opportunity Cost. 5. List the tools of Fiscal Policy. 6. List the Demand Shifters. TEST-4 1. What is meant by Price Elasticity of Demand? Explain the different methods of measuring Elasticity? 2. What do you understand by the Production Function? Explain in detail the Law of diminishing Returns. 3. What are the major elements of a firms cost Explain? SHORT QUESTIONS 1. What are the Tools of Macroeconomics? 2. Differentiate Extension and Contraction of Demand. 3. Differentiate Implicit and Explicit Cost. 4. Define Economies of Scale. 5. What is Dumping? 6. Differentiate Nominal and Real GDP. TEST-5 1. Explain the short run cost structure of a competitive firm. Also explain by figure, the price and output determination of a competitive firm. OR Explain the Profit Maximization tinder Perfect Competition with table and graph by Marginal Revenue and Marginal Cost Approach. 2. That features constitute a pure Monopoly Market Structure and what is the nature of revenue curve faced by the Monopolist? Explain by making figure that how a Monopolist makes abnormal profit? 3. What is Monopolistic Competition? Explain its properties. Explain the Long Run equilibrium of Monopolistic Firm with the help of graph. SHORT QUESTIONS 1. What are the Determinants of Investment? 2. Why Demand Curve is negatively sloped? 3. What is Market Period Supply? 4. Define Unemployment and list the Types of Unemployment 5. Differentiate Accounting Profit and Economic Profit. 6. What are the Non-price Determinants of Supply? MANAGEMENT TEST-1 1. (a) Define management? Discuss 14 principles of management proposed by Henry Fayol in the general administrative theory. (b) Discuss ten managerial roles suggested by Prof. Henry Mintzberg. 2. Define organizational culture. What do you understand by strong and weak organizational cultures? Discuss briefly seven dimensions of organizational culture. 3. Define environment? Briefly describe the components of specific and general environment, what influence does the environment have on managerial activity? TEST-2 1. Describe briefly steps involved in the decision making process and also explain the concept of bounded rationality in the context of rational decision making. 2. “Decision making is the essence of manager’s job” please comment on this statement applying decision making to all the functions performed by a manager. 3. In a short essay, detail why control is important for managers. What are the steps involved in controlling process. TEST-3 1. Discuss types of problem and decisions encountered by managers in different conditions. 2. Define planning. Discuss its importance. Briefly explain steps in the planning process. 3. Explain and elaborate types of plans by their breadth, time frame, specificity and frequency of use, giving suitable examples. TEST-4 1. Explain the concept of management by objectives. Contrast it with traditional objective setting. Briefly discuss benefits and limitations of MBO program. 2. Define organization. Just list down key elements of organizational structure/design. Discuss various types of departmentalization. 3. How can a manager use motivation theories or approaches to encourage and support the employees towards achievement of a goal? Explain. TEST-5 1. Write comprehensive notes on the following: a. Line and staff authority relationship. b. Centralization and decentralization of authority and its determinant factors. 2. Define and distinguish the following: Unity of command VS span of control. Delegation, decentralization and empowerment. 3. What role do strategy, size, technology and environment uncertainty play in designing an appropriate organizational structure? BCRW TEST-1 1. Write a detailed note on the nature and importance of Non- Verbal communication. 2. Discuss in detail the use of Seven Cs for effective business communication. 3. As a business man one should be fully aware of the global context in which business communication is conducted today. Elaborate. SHORT QUESTIONS 1. List up the seven C’s of communication 2. What factors affect the Oral messages? 3. How can you ensure Completeness of message? 4. What are the national cultural variables? 5. List up the things a dictionary can tell you. 6. What are the components of communication? 7. List up the benefits of effective communication in a business career. 8. How can Correctness in communication be achieved? TEST-2 1. (a) How does the E-Mail function? (b)What are the benefits of using E-Mail as a means of communication? 2. Discuss some of the tools for managing corporate news. 3. Explain in detail the five planning steps in the writing of business letters? SHORT QUESTIONS 1. What are the principles of consideration for effective communication? 2. Briefly introduce the concept of culture. 3. what role is played by food and dress values in international communication? 4. What factors affect the individual ethics? 5. Point out the key areas a manager should attend to, for ethical communication 6. Introduce the basic components that make up the E-Mail system. 7. What are the additional communication technologies being used in business world today? TEST-3 1. Write in detail about the appearance and design of the business letters? 2. Explain the organization and content of a letter when the seller is at fault? 3. Write a letter from the manager of Karachi fabrics distributor refusing to accept a returned bolt of silk. SHORT QUESTIONS 1. What points should be kept in mind when writing the opening paragraph of a message? 2. Briefly describe the three steps of composing a message effectively? 3. Name the standard parts of a business letter? 4. What are faxes? 5. Discuss the differences between a Memorandum and a business letter. 6. What things must be minded when writing a recommendation for a candidate with shortcomings? 7. What are letter report’s parts? 8. What is meant by Action ending in persuasive writing? TEST-4 1. Discuss in detail the steps involved in writing the Analytical Memorandum reports. 2. (a)Explain in detail the process of the presentation of long reports? (b)Briefly discuss the prefatory sections of a Long report. 3. (a)Briefly reproduce the parts of a proposal? (b) How do we write a letter of transmittal? SHORT QUESTIONS 1. How are Goodwill messages different from the usual business documents? 2. How can you develop the right attitude while writing bad-news messages? 3. Enlist different types of Buffer statements? 4. l. Cite some examples of unfavorable unsolicited messages? 5. What are the other names/ terms used for Attention in persuasive- request plans? 6. Name some common types of persuasive writing? 7. How many types of heading are there to choose from? TEST-5 1. Discuss in detail the steps involved in decreasing stage fright while making an Oral presentation? 2. What strategies should be used for effective oral delivery? 3. Write a note on a) Editing and revising the rough draft of a long formal report? b) Using visuals in reports SHORT QUESTIONS 1. What are the parts of Long Formal Proposals? 2. Briefly describe the steps for the presentation of the Long Report? 3. What is meant by Bibliography? 4. What is the difference between Footnotes and Endnotes? 5. Discuss the different types of proposals. 6. What things must be minded when writing a short proposal? 7. What are letter report’s parts? 8. What are the strategies for reducing stage fright? MARKETING TEST-1 1. (a) Define marketing. Discuss its importance. Also explain different evolutionary stages in marketing? (b) Define marketing discuss various marketing management orientations. 2. What is strategic marketing planning? Comment upon the process of developing marketing strategy. 3. What is environmental monitoring or scanning? How will the technology, economic conditions &social cultural factors affect the marketing program of a company? TEST-2 1. Why does a company need a marketing information system? How do a good MIS ensure market control? 2. (a) Discuss the four major factors that influence the consumer buying behavior. (b) Briefly discuss characteristics of business markets. Also explain steps in the business buying process. 3. (a) What is market segmentation? Discuss various bases of segmenting a consumer market. (b) Explain how companies identify attractive market segments & chose a market targeting strategy. TEST-3 1. (a) What is product? Explain major product classifications? (b) Describe briefly product mix strategies. 2. What marketing strategies can be pursued by service firms? Explain briefly. 3. What are the six main services differentiators that add value to ensure competitive success? TEST-4 1. (a) How will you define new product. Explain the major steps in developing a new product. (b)Describe the stages of product life cycle and how marketing strategies change during each stage? 2. Define meaning of pricing. Discuss its importance and objectives. What are those determine price determination? 3. Explain in detail price skimming & marketing penetration as two basic pricing strategies. TEST-5 1. When should the company initiate a price change and how should it respond to competitors price changes? 2. (a) What do you understand by supply chain management? Discuss the role & importance of marketing logistics in the supply chain management (b) Define marketing channels. Discuss its importance. How channel members add value? What steps should be taken in designing effective marketing channel? 3. (a) Define advertising. Briefly state objectives & role of advertising. How would you develop in effective advertising campaign? (b) Discuss the role of personal selling in the promotion mix & explain in detail the personal selling process. ACCOUNTING TEST-1 Chapter No:-3,4 TEST-2 Chapter No:-5,6 TEST-3 Chapter No:-7 TEST-4 Chapter No:-8,9 TEST-5 Chapter No:-10,11
Posted on: Mon, 17 Mar 2014 04:02:53 +0000
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