Many people think that they are EXPERTS OF WHAT THEY DO because of - TopicsExpress

Many people think that they are EXPERTS OF WHAT THEY DO because of their extensive knowledge and experience towards a particular field but in most cases they are just SPECIALISTS. EXPERTS intersect PERSONALITY, KNOWLEDGE & PUBLICITY. WITHOUT PERSONALITY YOU ARE JUST A SPECIALIST. EXPERTS get many followers and customers. Two Experts that come to mind are Richard Branson and Steve Jobs. Position yourself as an EXPERT in your industry, not a SPECIALIST. GIVE WHO YOU ARE TO PEOPLE afterall who you are is what will differentiate you from the next COMPETITOR. PERSONALITY PACKAGES YOUR OFFERING UNIQUELY. #Happy Friday

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