Metaphors (Hindi Muhavaras), in advertising are greatest when the term is original and has not been used elsewhere. Visual metaphors in advertising can be most effective when they are part of a global marketing campaign. The use of metaphors in advertising is likely to evoke some type of emotion out of an audience and make the message memorable, which is the outcome in a successful ad campaign. Ideally, a VISUAL METAPHOR will capture the attention of a demographic and will lead to product sales or generate revenue in some other way. We love Metaphors.
Posted on: Sun, 09 Mar 2014 02:45:16 +0000
Trending Topics
Recently Viewed Topics
© 2015