Microsofts multi-billion-dollar deal to acquire the devices arm of - TopicsExpress



          

Microsofts multi-billion-dollar deal to acquire the devices arm of mobile phone maker Nokia is finally done, and smartphones under the name Microsoft Mobile will soon be rolling out of Nokias former factories. The acquisition, which will be finalized on Friday 25 April 2014, gives Microsoft complete ownership of Nokias Windows Phones, including the flagship Lumia. Nokias web and social media properties will continue for up to a year under Microsoft, along with the bulk of its manufacturing facilities, Microsofts General Counsel and Executive Vice President Brad Smith said in a blog post. According to a leaked letter from Nokia to its suppliers, the companys official name of Nokia Oyj will be changed to Microsoft Mobile Oy (Oy denotes that its Finnish Limited company). What Microsoft is hoping to get out of the deal is a chance to make Windows Phone the alternative to the iPhone and popular Android devices like the Samsung Galaxy. Windows Phone 8.1 steps up to the competition with consumer-friendly features such as Cortana, the virtual assistant that is Microsofts answer to Siri on the iPhone. Smith said the deal will accelerate innovation and market adoption for Windows Phones. The completion of this acquisition follows several months of planning and will mark a key step on the journey towards integration. This acquisition will help Microsoft accelerate innovation and market adoption for Windows Phones. In addition, Microsoft is looking forward to introducing the next billion customers to Microsoft services via Nokia mobile phones. With BlackBerry falling off the charts, Windows Phone is still a distant third to Apple and Android smartphones, at around 3% marketshare in 2013, but projected by IDC to reach about 4% in 2014 and 7% in 2018. The Nokia Lumia series of devices mirrors the iPhone, but Microsoft also gets the Nokia Asha, a feature phone version of thats really popular in emerging markets, where Windows Phones have taken off. MCS, Inc. affordable solutions for your technology needs
Posted on: Thu, 24 Apr 2014 16:13:14 +0000

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