Mode Reformed, Service Expanded, IBUonline Broke Through Traditional B2B Barriers As industry informationization speeds up, B2B e-business platform advantages emerged gradually. Domestic e-business market shows high speed development pace. Many B2B websites hit the market with fierce competition. Who could win, depending on their own outstanding mode and services? According to China industry e-business websites survey, current B2B website profit modes were mainly registering membership, advertisement promotion, bid ranking etc services. If the enterprises need to conduct e-business transactions through B2B foreign trade platforms, they should register on B2B website, which may cost annual fees for the registration to enjoy different value added services provided by the B2B websites. Now membership fees were one of the main incomes of B2B websites in China. For instance, Alibaba levied membership fees and TrustPass fees annually from China suppliers. Such annual fees are high threshold for enterprises to enter e-business and the imposed fees include some services that the enterprises did not want. The enterprises’ investment did not have clear objectives and not self-reliant since they cost too much but can not get any achievement in the end. Online advertisement was also another main income for B2B websites. Advertisement was not enough because B2B websites need to provide more services to win more business opportunities. Enterprises who use B2B websites want to rank top in the search list, so the business partners could find them out quickly. But B2B websites need to make sure the information is accurate and correct on the platform so the membership fees are different according to different rankings. It could ensure enterprises websites target on certain groups but It could not avoid overburden cost on enterprises based on vicious clicking. So, B2B websites can not survive if the websites only rely on such simple and traditional profit model, not mentioning outstanding in the industry. Then, how to reform in profit model for B2B websites? In most B2B websites, IBUonline is a B2B website that created one-stop foreign trade and comprehensive services in the industry, which could be called a milestone masterpiece in e-business development. 1. Free platform, mode reform IBUonline overturned traditional B2B membership fees levy service mode, so the users could release information, send inquiry, view purchase information free of charge. 2. Value added services, purchase according to your demand IBUonline was the first to integrate socialization application and SaaS in traditional foreign trade industry, providing more value added services including release information on different platforms, marketing through emails or fax, socializing information release, offline media advertising etc. The imminent software mall could provide foreign trade software online use and offline use so foreign trade enterprises could share the software resources a low cost to implement standard management. 3. Cloud computing platform, huge data IBUonline set up a huge import and export data base and the data information will be updated the first time, including 70 countries and regions import and export transaction data such as China , North America, India, UK, Russia, South America etc. So the suppliers could analyze the international market scientifically and adjust product structure reasonably, trace up international buyers purchase activities and monitor rival’s activities. 4. Services integrated, one-stop foreign trade IBUonline integrated port customs clearance, logistics and storage, financing insurance services chains, to provide one-stop foreign trade service from seeking orders, following up orders, customers clearance for import and export, which may have broken through traditional B2B e-yellow page function. So the platform functions could be expanded and combined with offline services, which was a great reform. IBUonline has ten years; foreign trade experience and front line IT technology. IBUonline aims to provide one-stop foreign trade solution for the customers. At present, IBUonline has programmed internationalization development plan and cooperated with international associations and reached strategic alliance with thousands of e-business platforms. IBUonline has established overseas branches in HK, UK, USA, India and Dubai. With or without foreign trade experience, China suppliers could take the advantages of IBUonline resources for international marketing to win quality orders.
Posted on: Thu, 06 Jun 2013 06:40:56 +0000
Trending Topics
Recently Viewed Topics
© 2015