Nescafe launched an innovative ad campaign in France where a newspaper featured two, foldable mugs with instant coffee inside. They state In the morning, reading the newspaper can be a rather lonely moment. But what if we could turn that lonely moment into a conversation starter? We are impressed by the creativity, but we have to ask: do you think reading the newspaper is lonely? For many of us it is quiet me-time we desperately need to escape our busy schedules. Can we get a Like for being greedy and drinking both cups by ourselves during well-needed personal time, which occurs while reading a newspaper?
Posted on: Wed, 29 Oct 2014 15:46:49 +0000
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