New Job Marketing Database Manager - 1154 Industry: Marketing Job Type: Permanent Location: Kingston Upon Hull, England Salary: £37000 - £45000 per annum This instantly recognisable company is on the hunt for a superstar Marketing Database Manager to add to their rapidly expanding analytics team. As the Marketing Database Manager your role is to provide the data required to marketing colleagues to ensure accurate targeting of the best commercial opportunities, and ensure that the data stored in the customer database is of a high quality. Key responsibilities include: -Developing the data requirements for all aspects of marketing and producing detailed plans to consistently improve data quality -Working with sales, service teams to promote collection of high quality marketing data -Working with ecommerce and BIT teams to introduce systems to allow customer self editing of data -Design a consent strategy to maximise the number of marketable contacts whilst remaining legally compliant -Managing a small team to support marketing specific reporting and analysis and to demonstrate campaign ROI The successful Marketing Database Manager will have experience of managing complex customer databases and have sound statistical and analytical skills to be able to produce and maintain segmentation models. You must have experience of marketing process automation and have people management experience. In return the company will offer a fantastic salary and excellent benefits package including company car and bonus scheme. This fantastic company is really going places, 2015 really is the time to join this amazing company.
Posted on: Tue, 06 Jan 2015 17:48:56 +0000
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